Hi, I’m Jill. It’s great to meet you

I’m a qualified lawyer, copywriter and content strategist. I help law firms, professional services, public sector organisations and charities with clear, credible content.

I know first-hand how complex, jargon-filled information can create barriers. As a practising lawyer and former senior local government manager, I’ve spent years helping people make sense of complex topics like housing law, licensing, governance and social welfare issues.

The lesson? When people understand, they trust. And when they trust, they choose to work with you.

That’s why I set up Clear and Credible. My mission is simple:

• To make complex concepts accessible

• To create content that builds trust and credibility

• To help professional organisations attract and retain high-value clients

My work goes beyond words. It’s about creating connections between you and your clients: between your expertise and their understanding. It’s about giving them the confidence to trust your service, your process and your people.

I also partner with digital marketing agencies as a trusted white-label content specialist, bringing legal precision and marketing clarity to regulated and purpose-driven sectors.

Outside of work? You’ll find me at music festivals and live gigs (too many to count), or on long walks with my favourite co-worker, Barrie the Bedlington Terrier.

Clear words build trust. Trust wins clients. Let’s make your content work harder.